We originally built Fine Old Posters’ website in 2004. Besides a slight refresh that coordinated with their move to St. Michaels, Maryland in 2006, it hadn’t been touched. Users’ expectations have changed a lot since then and we focused on meeting them.
Evolution not revolution
Our client loved their existing design. It reflected their store, their personality, and their location in St. Michaels. Bringing that design into WordPress and onto mobile devices meant creating a custom theme. We also used Advanced Custom Fields, Post Types Order, and other plugins to give Fine Old Posters an easy way to update posters on a very regular basis.
“We know a lot about vintage posters but nothing about web development. That didn’t matter. Mal and Sarah created a website for our gallery that customers tell us is clean, elegant, and easy to use. Our inquiries and sales increased dramatically immediately after launch. Our old site was nine years old and needed Rocketkoi’s creative re-creation more than we knew. Mal patiently and carefully answered all of our concerns and created a website for us which we now love to show off.”